Showing posts with label business sales. Show all posts
Showing posts with label business sales. Show all posts

Wednesday, 17 October 2012

I sell therefore I am (a salesperson)

The real truth is that we are all salespeople whether we run a business or not, some examples in life are when you have been for an interview you have to sell yourself, when you meet new people you sell yourself and even when you were a kid and you wanted something from your parents you had to sell the idea to them to try and get what you wanted.

I was once on a training course and the question of what do you sell was asked around the room. When an electrician was asked this question the reply came "I'm an electrician, I don't sell anything", He couldn't have been more wrong and I believe that this thinking was possibly limiting him in his business and how big he could have grown his company.

The real issue in the UK is that salespeople have been tarred with a brush that some people believe that a salesperson is going to make them buy something they don't want and overpriced at that and won't do what they need it to, or that they will come to your home and not go until late and only when the police are called.....This is an unfair stereo type developed by TV companies for 'entertainment' purposes, in truth it's a very small minority that will mis-sell or sell with pressure.


Selling is all about listening to people asking the right questions and helping them with their need. Good sales people sell with integrity and in a holistic way. An old adage is 'we have 2 ears and one mouth, use them in that proportion' - Sometimes it can be tough to listen intently to someone, especially if we think we have something important to contribute, If you have trouble listening to people then use the technique of repeating what they say to you back in your head, this way you'll find it'll be harder to think of what to say next and you'll find you can more easily remember what they say.


So if you run a business, you have a product or service that people buy from you, therefore you are a salesperson, embrace it and become even better by learning how to sell and your business will flourish.



To your success

Paul

Sunday, 26 August 2012

Training for networking for success

Part of the success of BNI is the training, that the members can attend, which helps them to become a better member and increase their skills in Networking, presentation, chapter development among other workshops and therefore able to give something more to the group. These trainings not only help business owners in their chapter but they also learn skills that they can use in their business too. The best thing about the trainings is that it's all included as part of the membership, where if you went on a course you could pay hundreds of pounds for these courses.

The first training Endeavour did together was Member success training which is a condensed training of the other trainings along with covering what BNI is all about, The philosophy, mission and polices. The training covers how to give a good 60 seconds presentation, how to find and give good referrals and what a good referral is and how to find and invite visitors to the chapter.

Personally I've been networking since 2005 and been to many other networking groups and the thing that sets BNI apart is it's training for members that helps them to 'give' to the group and it's philosophy 'Givers Gain'. At many other groups, members are left to network on their own and a lot of them just go to a meeting just looking to sell, this way of networking is just not sustainable as no business is being passed around, With BNI training and specifically the referral skills workshop, members are trained in techniques to easily find referrals for their fellow members, which means more business is being passed within the group and as the membership grows, it is found that the referrals grow exponentially.

At BNI Endeavour we're working to grow our group to 40+ members, which means we'll each have at least 39 other people looking for business for us on a weekly basis, if your business could use that size team helping you to grow your Hertford or Ware business then get in contact and come along to one of our meetings.


To your success 
Paul J